The project assignment provides a forum for analyzing and evaluating relevant topics for this week on the basis of the course competencies covered.
In this week, you explored the first two steps involved in the strategic planning process. Specifically, you examined how to conduct the internal and external assessment. Likewise, you learned how to create the mission, vision, and critical success factors of a healthcare organization.
In this assignment, you will evaluate the condition of a specific healthcare market on the basis of the competition present. This will require that you research two healthcare organizations in a similar geographic location and either conduct a SWOT analysis or use Porter’s five forces model.
You will have the flexibility to select any two healthcare organizations (which offer similar services) that serve the same geographic location.
For example, you may be interested to research two skilled nursing facilities (a type of service) in Minneapolis, Minnesota (location). In this example, you would need to research two existing skilled nursing facilities in Minneapolis and complete an assessment tool for each.
Please review the following resources and using specific information from these resources, your course resources, and additional research, address the tasks posed below:
To support your work, use your course and text readings and also use the South University Online Library. As in all assignments, cite your sources in your work and provide references for the citations in APA format.
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